Charity
Sustainable development is not only concern for the environment and a conscious approach to production processes, it is also the support and development of society.
Charitable activities carried out as part of the corporate social responsibility of METRO Russia follow the company's global strategy.
What charity projects are there in METRO?
- Provision of goods from the assortment of our stores at the request of trustworthy charitable organizations.
- Providing charitable sponsorship in cash at the request of trustworthy charitable organizations.
- Development of the corporate volunteer movement.
- Development of sports volunteer movement.
- Support of social entrepreneurship.
- Charitable events supported by employees, that do not require funding from the company, carried out in favor of trustworthy charitable organizations (online fundraising campaigns, etc.)
METRO charity events
One is Santa to a Little One
"One is Santa to a Little One" is a good New Year's tradition of METRO Russia, which provides care and support to those who especially need it.
For more than 10 years in a row, every December, METRO has been installing in stores Christmas trees with the New Year wishes of children from orphanages. Each visitor can take a postcard, buy the gift indicated on it, and bring it to the METRO store. When all the gifts are collected, the company's employees, together with the customers wishing to participate, organize trips to orphanages, where they hand over the gifts to the children.
Charity Lottery
One of the traditions of METRO in Russia is holding a charity lottery. In 2021, it was held for the 12th time.
Employees of the central office, who would like to take part in the lottery, are invited to send a donation in the amount of one thousand rubles to partner funds.
All participants who made a donation are assigned numbers, according to which prizes are subsequently drawn. The prize fund is made up of gifts from business partners, which office employees bring to organizers in accordance with the corporate requirements of METRO.
Conducting a charity lottery in such a format helps to involve the team in systematic assistance to those in need, make donations to charitable organizations and ensure compliance with corporate standards.