Support of small and medium businesses
It is considered that for the stable economic growth of the country, the share of small and medium-sized businesses in GDP should be more than 50%. In 2020 this figure in Russia was 19.8%.
Support of small and medium-sized businesses (hereinafter referred to as SMB) lies at the heart of METRO's global strategy around the world. It is the representatives of SMBs, including members of the HoReCa segment and traders, who are the main customers of METRO.
For METRO customers
- Unique offers on assortment, prices and delivery
- Opening non-chain retail stores under Fasol franchise brand - for the development of entrepreneurship and small business
- Financial programs (credit provision, cashback programs)
- Launch of the STANFOOD Gastro Academy - to improve the skills of cooks and chefs
Why is it important?
For the company
It is always more profitable to work in a developed market with a stable developing economy
For customers
It is important to get support and expertise from a major player in the market, as this contributes to their development and growth
For the planet
It is important to manage natural resources wisely, which is possible only with a healthy economy, stable and diversified
